United States vehicle registration statistics and trends
At the bottom of this page are facts on U.S. vehicle registration statistics including motor vehicle registration by income and other demographics, and registration by vehicle type. We've spent years building and testing data, conducting automotive market research and creating strategic alliances with original data sources to develop automotive aftermarket mailing lists.
More in-depth vehicle registration statistics are also available from the Bureau of Vehicle Statistics, a section of the Research and Innovative Technology Division (RITA) of the Department of Transportation (DOT). Both of these links open vehicle registration data in a new browser window for your convenience.
We have automotive aftermarket statistics on nearly all of the nation's 110 million households including vehicle ownership by year/make/model, household income, employment, married status, consumer buying histories and more. If you need to grow your sales and reach new customers, rely on the most current, complete consumer automotive mailing lists available in the automotive aftermarket.
Our mailing lists are run through the United States Postal Service's National Change of Address (NCOA) file before delivery, giving you the most accurate file available. Our email lists include verified email addresses with IP address to maximize your deliverability.
We use a complete year/make/model vehicle ownership masterfile of 70 million U.S. consumers including automobile, truck and motorcycle owners, and we can drill down to consumers with a buying history of aftermarket parts and accessories with DIY behavior.
The industry's most comprehensive mailing lists: automotive and motorcycle enthusiasts, and businesses
There's a need in the specialty parts ndustry for mailing lists, email lists and marketing programs tailored to the unique characteristics of automotive and motorcycle enthusiasts. We understand the differences in markets and enthusiasts and can optimize a list specifically for you.
Learn about consumer vehicle registration mailing lists from Hedges & Company
Learn about automotive business to business mailing lists from Hedges & Company
Learn about automotive enthusiast vehicle owner mailing lists from our sister site at EnthusiastsDirect.com with printable data cards
U.S. vehicle registration statistics at a glance
| Description | Percentage |
|---|---|
| Increase in number of registered vehicles in United States, past 10 years | 20% |
| All U.S. households with one or more leased vehicles | 6% |
| Households with leased vehicles, household income under $25,000 | 4% |
| Households with leased vehicles, household income $25,000 to $50,000 | 5% |
| Households with leased vehicles, household income $50,000 to $100,000 | 10% |
| Households with leased vehicles, household income $100,000 and up | 13% |
| All U.S. households that own one or more vehicles, 2004 | 86.3% |
| All U.S. households that own one or more vehicles, 2007 | 87.0% |
| All U.S. households that rent the home and own one or more vehicles, 2007 | 72.3% |
| All U.S. households that own the home and own one or more vehicles, 2007 | 93.8% |
| Percentage of U.S. households with automotive DIY behavior over a 12 month period | 9.5% |
| Personal vehicles registered in United States | 254 million |
| Cars or station wagons in the U.S., percentage of total vehicles | 53.4% |
| Pickup trucks in the U.S., percentage of total vehicles | 18% |
| Sport Utility Vehicles (SUVs) in the U.S., percentage of total vehicles | 12% |
| Minivans, cargo vans and passenger vans in the U.S., percentage of total vehicles | 9% |
| Full size or other trucks in the U.S. with two axles and six or more tires, percentage of total vehicles | 2.6% |
| Motorcycles in the U.S., percentage of total vehicles | 2.8% |
| Decline in new car sales, 2008 vs. 2007 | -10.5% |
| Decline in domestic new car sales, 2008 vs 2007 | -13.7% |
| Decline in pickup truck sales, 2008 vs. 2007 | -27% |